Sherry Chandler » 2005 » November » 28
They just become drug reps — or so says Stephanie Saul in the New York Times:
Anyone who has seen the parade of sales representatives through a doctor’s waiting room has probably noticed that they are frequently female and invariably good looking. Less recognized is the fact that a good many are recruited from the cheerleading ranks.
Known for their athleticism, postage-stamp skirts and persuasive enthusiasm, cheerleaders have many qualities the drug industry looks for in its sales force.
…
T. Lynn Williamson, …cheering adviser at [University of] Kentucky, says he regularly gets calls from recruiters looking for talent, mainly from pharmaceutical companies. “They watch to see who’s graduating,” he said.
“They don’t ask what the major is,” Mr. Williamson said. Proven cheerleading skills suffice. “Exaggerated motions, exaggerated smiles, exaggerated enthusiasm - they learn those things, and they can get people to do what they want.”
Approximately two dozen Kentucky cheerleaders, mostly women but a few men, have become drug reps in recent years.
…
“The cheerleaders now are the top people in universities; these are really capable and high-profile people,” said Gregory C. Webb, who is also a principal in a company that runs cheerleading camps and employs former cheerleaders. He started Spirited Sales Leaders about 18 months ago because so many cheerleaders were going into drug sales. He said he knew several hundred former cheerleaders who had become drug representatives.
“There’s a lot of sizzle in it,” said Mr. Webb. “I’ve had people who are going right out, maybe they’ve been out of school for a year, and get a car and make up to $50,000, $60,000 with bonuses, if they do well.” Compensation sometimes goes well into six figures
And some day, some one of them may even become President of the United States–oh, wait–
[Addendum: This article was on the front page of the Lexington Herald-Leader. I never read it. I apologize to local readers for featuring stale "news."]
This post was written by sherry

